01 / THE COHORT
A clear plan. Every weekday.
20 live sessions with Diandra across four weeks, with practical actions that build on each other. Your positioning, profile, posts, audience, and sales process. All connected.
You have the
expertise.
Now build the
audience.
Turn what you know into content people care about and a LinkedIn presence that opens doors.
Four weeks. A live session every weekday.
A real system, built with Diandra Escobar.
YOUR MENTORDiandra Escobar
Founder, Distinctiva
LESS SCROLLING. MORE BUILDING.From expertise
to opportunity.
to opportunity.
A CONTENT SYSTEM. A DIFFERENT KIND OF MOMENTUM.
Experience behind the engine.
Brands Diandra’s team has worked with
YOU DON’T NEED ANOTHER SAVED POST
You need a system
you actually use.
You know your craft. But turning that expertise into a personal brand? That’s where the blank page, the second-guessing, and the “I’ll start next week” creep in.
The LinkedIn Engine gives you a clear next step, every weekday. Build your positioning. Publish with purpose. Start better conversations. Make it a habit.
Built from real client work.Designed for you to put into practice.
THE ROADMAP
Four weeks.
A whole new way to show up.
From “what should I post?” to a repeatable
system for content, conversations, and growth.
01/ 04
Lay the foundations.
Get clear on who you help, what you stand for, and why someone should choose you. Make your profile work as hard as your content.
WHAT YOU WALK AWAY WITH
A clear audience, a sharp offer, and a profile ready to convert.
MondayDAY 01Find your people. Find your point of view.
Define your ideal customer, understand their real pain points, and articulate the beliefs that make your perspective yours.
TuesdayDAY 02Turn your expertise into an offer.
Build your proof bank, write your offer on one page, and set up Claude with your audience, positioning, and voice.
WednesdayDAY 03Make your profile your landing page.
Rebuild your profile section by section, understand LinkedIn and AI search, and create a first lead magnet or newsletter signup.
ThursdayDAY 04Build relationships before you publish.
Create your engagement list, learn to write useful comments, and set up a simple system for capturing content ideas.
FridayDAY 05Set your baseline. Build your routine.
Choose meaningful metrics, log your starting numbers, check your tools, and make space for a sustainable weekly workflow.
You won’t just learn the system. You’ll build yours as you go.
Learn → Apply → RefineMORE THAN THE LESSONS
The playbook.
The people. The practice.
Everything works together to help you
move from knowing to doing.
your-content-engine
DiandraFounder
AngelinaSenior Content Strategist
VeronicaSenior Content Strategist02 / THE PEOPLE
You’re building in good company.
Get private Slack access to Diandra and her team, with live feedback on your content. Build alongside a cohort taking their expertise seriously.
YOUR CONTENT NORTH STARS
Audience Point of view
Offer Content pillars
AI, in your voice.
03 / THE SYSTEM
Build an actual system.
Build your proof bank, engagement list, Content North Stars, and content calendar. Set up AI as a writing partner that understands you.
Profile design by our team Hooks & content formats Newsletter & lead magnets Sales & content flywheel
BUILT IN THE REAL WORLD
The proof is in
the people.
Client work and community experiences
behind The LinkedIn Engine.
CONTENT THAT GETS SEEN
600K+ post impressions.
A glimpse of the reach behind the strategy.
BEYOND VANITY METRICS
Build for business outcomes.
The end goal is opportunity, not just attention.
A REPUTATION THAT TRAVELS
Become known for your work.
Make your expertise visible beyond the feed.
Examples from client work. Individual results vary.
Hear from the communityIN THEIR OWN WORDS
Hear it from the
people inside.
Seven real experiences from The LinkedIn Engine community.
Diandra and her team are true experts, share actionable insights, and guide you towards your goals.
Sayanta GoswamiCommunity member Community experiences shared by members. Individual results vary.
YOUR EXPERTISE DESERVES TO BE SEEN. ↗MEET YOUR MENTOR
Hi, I’m Diandra.
I built this by
doing the work.
LinkedIn changed the way I built my business. Sharing what I knew, learning in public, and connecting with the right people became a system I could repeat.
Today, I’m the founder of Distinctiva, where we build content engines for founders and brands. The LinkedIn Engine brings that thinking into a room where you can build your own.
Bring your expertise.
Let’s make it visible.
Diandra EscobarFounder, Distinctiva · Creator · Speaker
Find me on LinkedIn IS THIS YOUR NEXT MOVE?
For people with
something to say.
And ready to say it.
You don’t need to be a “natural creator”.
You need expertise, intention, and a willingness to show up.
01
Founders & business owners
Build a presence that helps the right people find your business.
02
Consultants & independent experts
Make your expertise clear, credible, and easier to choose.
03
Operators & ambitious professionals
Turn what you know into a reputation that creates opportunities.
THE FOUR-WEEK EXPERIENCE
Stop collecting advice.
Start building
your engine.
A focused cohort to turn your expertise into a clear, repeatable LinkedIn system.
THE FULL COHORT4 WEEKS
The LinkedIn Engine
$1,499USD
Everything you need to build, with hands-on support from Diandra and her team.
- 20 live sessions with Diandra (40 hours)
- Private Slack with Diandra and her team
- Profile design by the team ($500 value)
- 15-day posting challenge with templates
- The AI setup we use at the agency
- Live feedback on your content
- Session recordings to catch up and revisit
- Group check-in call 30 days after the cohort
- 6 months in the Skool community ($594 value)
FIRST 5 ENROLMENTS ONLY
A 1:1 call with Diandra
$500 value · Included for the first five$1,594 in bonuses aloneIncludes the 1:1 call for the first five enrolments.
Join the cohort20 live sessions · 4 weeks · One clear system.
A FEW GOOD QUESTIONS
Before you
make your move.
Clarity first. Always.
Who is this cohort for?
Founders, consultants, operators, and experts who want to build a clear personal brand and use LinkedIn to create business opportunities. You should have expertise to share and be ready to put the lessons into practice.
Do I need an existing audience?
No. Week one starts with your audience, positioning, offer, and profile. If you already post, the same process helps you sharpen your strategy and build a more consistent system.
What does the four-week journey look like?
You join 20 live sessions with Diandra across four weeks, with 40 hours of teaching and practical work. You move through foundations, content, owning your audience, and sales, with a 15-day posting challenge and live feedback on your content. Sessions are recorded, so you can catch up and revisit the lessons.
Is this the same as the existing community?
The cohort is a guided four-week experience with live sessions, private Slack access, profile design, and direct feedback from Diandra and her team. It also includes six months in The LinkedIn Engine Skool community and a group check-in call 30 days after the cohort.
Will I need paid tools?
The roadmap covers tools such as Claude, Kleo, Magnets, and a newsletter platform. Third-party subscriptions are separate.
How much does the cohort cost?
$1,499 USD for the full four-week cohort. That includes 20 live sessions, recordings, private Slack, profile design, the posting challenge and templates, the agency AI setup, content feedback, a group check-in, and six months in the Skool community. The first five enrolments also include a 1:1 call with Diandra.
Will this guarantee clients or follower growth?
No specific follower count or revenue result is guaranteed. The cohort gives you a strategy and practical process; results depend on your offer, audience, consistency, and execution.
YOUR EXPERTISE IS THE STARTING POINT